Category: Digital Marketing
Is Video Captioning for Social Media a Good Practice?
Even though search engines don’t currently index videos shared on social media, Jen explains why you still should include captions with your videos.
Are SEO and Digital Marketing the Same Thing?
Have you been sold SEO services that aren’t even SEO anymore? Small businesses deserve to know what SEO has become (and no longer is not).
13 Ways Small Businesses Can Play the ‘Long Game’ in Digital Marketing
Even during good economic times, small businesses face a number of barriers with online marketing. In hard economic times, smart strategies, hard work, and realistic expectations are the basis of your long game in marketing.
What Is Internal Site Search and How to Choose the Best Implementation
The ability to search for something on your site without navigating through it page by page is something most visitors have come to expect. Learn about the benefits of internal site search and determine which implementation method is best for you.